From temporary pop-up shops to flagship stores and all manner of novel concepts in between, this book is a collection of cutting-edge brand presentations and retail spaces. The inspiring range of solutions is especially useful for companies and brands that are being forced by the strong influence of e-commerce and the digital realm to explore new approaches for boosting brand image and sales. In short, Out of the Box! presents a compelling range of innovative ways for brands to present themselves and sell their products, offering their discerning, internet-minded customers unforgettable experiences on an emotional level.
Szczegóły książki:
- Tytuł oryginału
- Out of the Box!
- Data wydania
- 2011 (data przybliżona)
- ISBN
- 9783899553741
- Liczba stron
- 288
- Słowa kluczowe
- Architektura, sklep, miasto
- Język
- Angielski
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